PrimaLoft Jackets

Standard or inflatable personal flotation device (PFD)? 

• Standard: Low-maintenance, always buoyant, great for various sports, often with pockets. Can feel bulky, restrictive and hot while paddling. 
• Inflatable: Slimmer profile, comfortable, but must be inflated to work and requires more maintenance.
• Hybrid: Balances features of both, but heftier price. 

What conditions will you encounter? 

• Level 50: For competent swimmers and high-mobility activities (kayaking, paddle boarding), where quick rescue is expected.  
• Level 70: For calm, inland waters where fast rescue is likely. 
• Level 100: For rough or remote waters or offshore where rescue may lag.  

Finding the right fit 

• Try on PFDs over paddling clothes for the best fit.  
• Mimic paddling motions. 
• Test with your seat to see if it's comfortable. Kayakers may prefer a shorter PFD.  
• If possible, test your PFD in a pool or shallow water; it shouldn't ride up while floating. 

Which insulation do you prefer?

• Down: Ultralight, warm and packable; loses insulation when damp
• Synthetic: Insulates when damp, dries quickly; heavier and less packable than down
• Down/synthetic: Warm in targeted spots; warm when wet but heavier than pure down

Consider these features

• Waterproof: Most are water-resistant; choose waterproof for added protection

• Ventilation: Pit zips or core vents help release heat during high-exertion activities
• Hoods: Some detach or accommodate helmets
• 3-in-1 jackets: Outer shell and insulated midlayer zip together; wear separately or as one
• Pockets: Stash gear, secure valuables