Opt Outside

Every Black Friday, REI Co-op staff opt outside. And we want everyone to be able to join us.

So we’re asking our co-op community to help pass the Outdoors for All Act and get everyone in America closer to parks, trails, community areas and the joy of being outside.

A group of hikers rest on a log in the sun on an autumn day

On Black Friday, we recognize the value of time spent outside and its impact on our wellbeing.

Make Opt Outside part of your Black Friday traditions with inspiration for your next adventure.

Text reads, Black Friday, Opt Outside isn’t as easy as it sounds.

Support the Outdoors for All Act

Join us and urge Congress to address the nature gap by funding green spaces in underserved communities, so everyone can enjoy time outside.

Take action
Two bikers laugh as they ride through the street.

Outdoor fun, here we come

Get tips on the skills & gear you’ll need for amazing adventures of all sizes.

Visit Expert Advice
A group of hikers plot their route on a map that is spread out on the ground

Explore the power of time outside

Dig into articles, films and podcasts that showcase our diverse experiences in the outdoors.

Visit Uncommon Path
A group of travelers walk across a bridge

Enjoy hassle-free adventures

Leave the packing and planning to the co-op. All you have to do is show up and make memories.

Visit REI Adventures
A group of friends enjoy a nice day outside in the sun

Discover events near you

Get to know the people, wildlife and natural history found in your community.

Learn more
A hiker admires the view from the summit of a trail

Opt Outside on Black Friday with us

Since 2015, we’ve closed our doors on the busiest shopping day of the year to Opt Outside. Join us.