Greenlight
Apply to get your brand or product sold at the co-op


Have a product? Think we would love it?
Greenlight is the portal for anyone who wants their stuff on REI's shelves. We’re taking a break for summer, but applications will reopen on September 30, 2022.
The application process
Step 1: Get the details
Please read this page carefully, including the FAQS
Step 2: How to apply
Once applications reopen on September 30, 2022, submit material explaining your product or brand
Step 3: Our decision & next steps
Check back for updated details and to apply
What we're looking for
We seek local brands. Activity-driven, sustainability-minded brands. Innovative products. And more. Applications will reopen on September 30, 2022.
These brands got the green light—maybe yours will, too

More paths forward
Founders of color represent only about 1% of outdoor industry entrepreneurs. Let's change that.
Path Ahead Ventures