2021
Impact
Report
The collective good a co-op can do
REI is a different kind of company. As a co-op, we put purpose before profits and act in the long-term interests of our members and community. Our Impact Report shows what we've done (with your support!) to help connect every person to the power of the outdoors and engage them in the fight to protect it.
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$3.7B
in co‑op sales during 2021
$128.9M
in employee profit sharing, retirement and performance incentives
$7.1M
invested in over 450 nonprofit partners
$234M
distributed in member rewards to our more than 21M members
2021 Highlights





2021 by the numbers
Because we're a co-op, we measure our success differently than most companies. For us, success means running a healthy business and making a positive impact on our employees, members, and society.
Business
- $3.7 billion in revenue
- Opened 8 new stores
- 100% carbon neutral in REI brands & operations
Society
- $7.1 million contribution to nonprofits in 2021
- Over 450 nonprofit partners
Members
- Over 21 million members
- $234 million distributed in Co‑op Member Rewards
Employees
- Over 16,000 employees
- $128.9 million in employee retirement and incentives
- Received the Human Rights Campaign's top score on the 2022 Corporate Equality Index