2021
Impact
Report

The collective good a co-op can do

REI is a different kind of company. As a co-op, we put purpose before profits and act in the long-term interests of our members and community. Our Impact Report shows what we've done (with your support!) to help connect every person to the power of the outdoors and engage them in the fight to protect it.

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$3.7B
in co‑op sales during 2021

$128.9M
in employee profit sharing, retirement and performance incentives

$7.1M
invested in over 450 nonprofit partners

$234M
distributed in member rewards to our more than 21M members

2021 Highlights

Three cyclists cruise a beachfront boardwalk at sunset.
Tools lining the wall behind them, an R E I store bike tech works on a bicycle's derailleur.
In a grassy field under billowy skies, three hiker share some laughs.
Setting out on a multi day hike, two friends ascend a rocky northwest island trail at dusk.
Hand tools strewn on a large workshop table, a product designer consults their laptop as sunlight streams through vintage windows.

2021 by the numbers

Because we're a co-op, we measure our success differently than most companies. For us, success means running a healthy business and making a positive impact on our employees, members, and society.

Business

  • $3.7 billion in revenue
  • Opened 8 new stores
  • 100% carbon neutral in REI brands & operations

Society

  • $7.1 million contribution to nonprofits in 2021
  • Over 450 nonprofit partners

Members

  • Over 21 million members
  • $234 million distributed in Co‑op Member Rewards

Employees

  • Over 16,000 employees
  • $128.9 million in employee retirement and incentives
  • Received the Human Rights Campaign's top score on the 2022 Corporate Equality Index

Transforming our Co-op for the Future.


Archived Stewardship Reports

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