Urban Native Era  You Are On Native Land Winter Ribbed Beanie

$35.00
Members get an est. $3.50 in rewards

Stay cozy in the Urban Native Era 'You Are On Native Land' Winter Ribbed beanie. Designed for everyone, this hat subtly educates and sparks conversation amongst non-Indigenous communities.

Color: Gray
Size: One Size
Quantity

Members get an estimated $3.50 (10%) back on this item as a part of your annual .

Members get an estimated $3.50 (10%) back on this item.
To buy,  sign in as an REI Co-op Member or join now.

Features

  • Embroidery showcases an Indigenous perspective, with the phrase being intended for everyone, including the wearer
  • UPF 50+ fabric shields you from harmful UV rays

Imported.

View all Urban Native Era Men's Winter Hats

Technical Specs

Best Use

Casual

Hat Style

Beanie

Fabric

Acrylic

Lining Fabric

Acrlic

Sun-Protective Fabric

Yes

UPF Rating

50

Visor/Brim

No

Head Circumference

23 inches

Gender

Unisex

Reviews
78 reviews with an average rating of 4.6 out of 5 stars

Ratings Snapshot

Product Rating

40 out of 46 (87%) reviewers recommend this product

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Average Customer Ratings

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Most Helpful Favorable Review

5 reviews with an average rating of 5.0 out of 5 stars
Great hat, even better message!
Dana in Seattle
3 years ago
As a Native person, I’m often struck by the power of this simple history lesson. No matter where you are in the United States: You are on Native land. I think this is especially important for those of us that spend a lot of time enjoying the outdoors to acknowledge whose traditional land you’re on. Aside from sparking awareness, this beanie is also warm & stylish. Rock it and support Urban Native Era which is a Native-owned business.
Dana in Seattle
Seattle, WA
46 people found this review helpful

Most Helpful Critical Review

5 reviews with an average rating of 1.0 out of 5 stars
Itchy
SeanC
2 years ago
Whatever the material is, it does not feel natural in any way. Feels worse than a $3 army surplus nylon cap.
SeanC
8 people found this review helpful

Customer Images

Dana in Seattle
Seattle, WA
Rated 5.0 out of 5 stars

Great hat, even better message!

3 years ago

As a Native person, I’m often struck by the power of this simple history lesson. No matter where you are in the United States: You are on Native land. I think this is especially important for those of us that spend a lot of time enjoying the outdoors to acknowledge whose traditional land you’re on. Aside from sparking awareness, this beanie is also warm & stylish. Rock it and support Urban Native Era which is a Native-owned business.

Age:25–34
Yes , I recommend this product
Helpful?
Jorge
Morgan hill
Rated 5.0 out of 5 stars

So warm

3 years ago

Just came back from Yosemite and my head was warm.

Age:35–44
Yes , I recommend this product

Overall Fit Rating

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Helpful?
vernie
Los Angeles, CA
Rated 5.0 out of 5 stars

Love this beanie and the message behind it!

3 years ago

Such a great beanie, very cozy and fits great. Also so important to acknowledge that the land we inhabit was stolen from native people, love that I can remind others of this by wearing it on a beanie! {On Chumash, Kizh, and Tongva land}.

Age:25–34
Yes , I recommend this product

Overall Fit Rating

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Helpful?
Bri Charles
Rated 5.0 out of 5 stars

Great material, comfy and a great message!

3 years ago

Great material with a message not to forget! So excited to purchase and support Indigenous entrepreneurs! Let's not forget who's land we're on, happy to support and great gear for all weathers! Indigenous strong! Hoyt

Age:25–34
Yes , I recommend this product

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Helpful?
KayNicole
California
Rated 5.0 out of 5 stars

So cozy!

3 years ago

This beanie is so soft and cozy! Perfect for crisp morning walks! & Such a beautiful color!

Age:25–34
Yes , I recommend this product

Overall Fit Rating

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Helpful?
liller
South East Wisconsin
Rated 5.0 out of 5 stars

My favorite beanie!

2 years ago

Love this beanie, it's soft, not itchy, stays on and stays over my ears. I have an above average size head for a woman, (based on how "womens" hats tend to fit me) and often beanies slip off my head and I have to keep pulling them down over my ears. This one it's never a problem.

Age:25–34
Yes , I recommend this product

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Rebecca WC
Rated 5.0 out of 5 stars

beautiful and luxurious

3 years ago

Love the feel and weight of this beanie. The color is even better in person. Message is incredibly important as well “You are on Native land” which is coming from the perspective of indigenous peoples, not the perspective of the person wearing the hat.

Age:35–44
Yes , I recommend this product

Overall Fit Rating

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Michelle
Salt Lake City, UT
Rated 5.0 out of 5 stars

Support indigenous businesses get magic!!!

3 years ago

This is the softest warmest thing that has ever graced my head. I’m gonna buy every color.

Age:35–44
Yes , I recommend this product

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Anonymous
Boulder, CO
Rated 5.0 out of 5 stars

REI supports an indigenous brand!

3 years ago

This beanie is warm and comfortable. Even more important, REI is supporting an indigenous owned and operated clothing brand (Urban Native Era) by carrying this item. It also reminds all of us that we are on native land.

Age:65–74
Yes , I recommend this product

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Theoneandonlychicana
Califas
Rated 5.0 out of 5 stars

Don’t touch what’s not yours

6 months ago

Love this hat and gives a reminder to every person who is not Canadian, American, Mexican and Latino indigenous peoples that this is our land. Also there’s a hater on her thumbing down all the 5 star reviews. We must’ve hit ‘em where it hurts lol

Age:25–34
Yes , I recommend this product
Helpful?
1 - 10 of 78 Reviews

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