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REI Names Its Top Vendor of the Year: Vibram USA

Did you know that REI carries the products of more than 1,300 vendors? It’s a staggering number of companies, but one that we comb through once every year to recognize our best of the best.

Vibram USA accepting awardLast night at the Outdoor Retailer Winter Market trade show, we announced our 2010 Vendor Partner of the Year award winners. Please join us in congratulating the team at Vibram USA for taking home the top honors. Known best for its very popular FiveFingers footwear for natural running and fitness training, Vibram (pronounced VEE-brum) was recognized for its continued innovation and commitment to meet customers’ needs.

The judging criteria are rigorous. The winning vendor can be graded on a wide variety of factors—everything from standout product design and quality to their outdoor stewardship efforts. Winners are selected by votes from REI store employees.

We also named our 2010 divisional Vendor Partner of the Year award winners:
• Actionsports: Yakima Products, Inc.
• Camp/Travel: Osprey Packs
• Outdoorwear: Merrell®

Congratulations to all of this year’s winners, and thank you, REI customers, for making this all possible.


Posted on at 2:19 AM

Tagged: FiveFingers, Merrell, Osprey, Outdoor Retailer, Vibram, rei and yakima

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