For years, the industry has narrowly defined and measured what it means to be an outdoor participant. The Outdoor Foundation’s annual report on outdoor activities, for example, counts skiing, climbing and kayaking, but doesn’t consider sports like basketball. And that exclusivity can overlook experiences like Grayson’s and prompt people to wonder: Is this a place for me?
New requirements, developed in collaboration with a diverse group of stakeholders, builds upon a set of standards introduced in 2018 to help outdoor brands think progressively about the way they do business.
The Trump administration last month finalized sweeping revisions to the National Environmental Policy Act (NEPA), putting new boundaries on the public review pr...
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