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REI Joins First Lady in Urging Kids to Get Outside

The first day of June marked several exciting announcements for the outdoors and families across the country.

At Red Rock Canyon in Nevada, First Lady Michelle Obama promoted Let's Move Outside!, recognizing the outdoors as an easy and fun way for children to get at least 60 minutes of active play each day. As part of her broader campaign to combat childhood obesity, the site provides ideas on where to go and what to do, and urges families to reconnect with the Great Outdoors.

Together with our coalition partners, we are excited to announce the formation of Outdoor Alliance for Kids. REI has joined with the YMCA of the USA, Sierra Club, National Wildlife Federation, Izaak Walton League of America, The Outdoor Foundation, National Recreation and Park Association and the Children & Nature Network in working to promote policies, resources and programs designed to help more families be active in nature.

If you are looking for ways to connect your family with the outdoors, consider one of these upcoming events:

What outdoor events are you planning on attending with your family this summer? 

Posted on at 2:05 PM

Tagged: Let's Move, Outdoor Alliance for Kids, Outdoors, family and rei

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This is a great idea to get children more involved in the outdoors. REI should also consider partnering with Get Out and Learn Foundation. They started an outdoor adventure program for inner city high school students of Philadelphia and they are looking to expand if they can find the right partner.

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