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REI Blog

Entries filed under 'Novara'

    Sneak Peek: The Latest Novara Big Buzz Bicycle

    fileCaptured by iPhone yesterday: A behind-the-scenes look at the newest Novara Big Buzz bicycle on the streets of lovely Tacoma, Washington, from an ad being shot by our marketing crew. ...

    Posted by Steve T on June 29, 2012 3:24 PM & Tagged Buzz, Cycling, Novara and bicycle | permalink | Comments

    A Bike Nerd's Recap of the 2011 Interbike Show

    fileSummarizing Interbike is difficult. It's a gigantic trade show for the bike industry, yes, but it's also a chaotic sensory-overload of bike-related "yay!" and radness that sends the bike-loving mind into a state of shock, want and amusement. Aside from the trade show aspect, Interbike is a place where seeing someone walk (or sometimes ride) through a casino with an uber-expensive carbon bike is commonplace. Where watching a guy kitted out in full spandex, helmet, shaved legs and road shoes clop ...

    Posted by Keith E. on September 26, 2011 1:02 PM & Tagged CrossVegas, Cyclocross, Dirt Demo, Gotham, Interbike, Jaunt, Novara, bicycle, bike fashion and power meter | permalink | Comments

    REI CarniVelo Recap: What about Bicycles Makes You Smile?

    fileAnother year, another bit of bicycle awesome rocked here on REI's headquarters campus in Kent, Wash., as our CarniVelo event popped (big) tops for its 3rd year running. A big focus was on bike advocacy, with 3 of our regional bike groups represented—Bicycle Alliance of Washington, Evergreen Mountain Bike Alliance and Cascade Bicycle Club—each talking up their advocacy efforts, membership offerings and generally demonstrating their awesomeness as people. Chapeau! A DJ kept the heads bobbin' and ...

    Posted by Keith E. on August 2, 2011 2:03 PM & Tagged CarniVelo, Novara, bicycle, bike commuting, bike culture and rei | permalink | Comments

    REI Debuts New and Updated Novara Bikes for 2011

    fileJust in from the Interbike show in Las Vegas: REI’s announces that new urban, road and mountain bikes will highlight its updated 2011 Novara bike offerings. Novara is REI’s exclusive bike brand (with 5 of them in my garage, I should know), and Interbike is the traditional launching ground for each year’s models. Here’s a sneak peek at the all-new bike models:   E.T.A. ($799): An urban bike built to cover distance. Features SRAM X5 shifters, a rear derailleur and Shimano crankset with 27 speeds. ...

    Posted by Steve T on September 22, 2010 4:24 PM & Tagged 29er, Buzz One, Cycling, E.T.A., Interbike, Matador 29, Novara, Verita, bicycle, mountain bike, road bike and urban bike | permalink | Comments

    What's Your Dream Bike?

    fileIt’s a deceptively simple question: What’s your dream bike? Custom? Exotic? Practical? Stylish? Mountain, road, urban, touring, cargo…? The concept bike, shown above, that surfaced at CarniVelo last week (which is a definite "work in progress" that may never exist beyond that) got me thinking about the multiple dream bikes I’d find use for, were space and money no issue. A custom titanium frame has been on my mind since January, but that's no small matter—a “lifetime” purchase—so I’m taking my ...

    Posted by Keith E. on August 5, 2010 6:07 PM & Tagged Cycling, Novara, bicycle and dream bike | permalink | Comments

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