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REI Blog

Entries filed under 'bike culture'

    REI CarniVelo Recap: What about Bicycles Makes You Smile?

    fileAnother year, another bit of bicycle awesome rocked here on REI's headquarters campus in Kent, Wash., as our CarniVelo event popped (big) tops for its 3rd year running. A big focus was on bike advocacy, with 3 of our regional bike groups represented—Bicycle Alliance of Washington, Evergreen Mountain Bike Alliance and Cascade Bicycle Club—each talking up their advocacy efforts, membership offerings and generally demonstrating their awesomeness as people. Chapeau! A DJ kept the heads bobbin' and ...

    Posted by Keith E. on August 2, 2011 2:03 PM & Tagged CarniVelo, Novara, bicycle, bike commuting, bike culture and rei | permalink | Comments

    CarniVelo Recap: For the Love of the Bicycle

    fileWow. So I may have to reassess my thoughts on Bike to Work Day being the best day of the year. CarniVelo has the definite potential to usurp that spot (don’t worry, BtWD, I still love you!). So what was all this CarniVelo business? Basically, it was an event organized and sponsored by Novara (our bike brand) here at REI headquarters in Kent, Wash., to highlight and celebrate the great love of bikes, riding bikes and pretty much anything else related to bikes. Novara also had their new 2011 ...

    Posted by Keith E. on July 30, 2010 7:00 PM & Tagged CarniVelo, Cycling, bicycle and bike culture | permalink | Comments

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