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REI Co-op to open new store in Boca Raton, Florida in fall 2020

REI Co-op will open a new store in Boca Raton, Florida in fall 2020, bringing a wide assortment of quality outdoor gear, experiences and expertise for the region’s most popular outdoor activities. The new 23,000-square-foot store will be located at the Uptown Boca lifestyle center, at the southwest…

Jan 16, 2020

REI speaks out on proposed exemption for roadless rule in the Tongass National Forest

With the opportunity for public comment on changes to the Roadless Area Conservation Rule proposed by the Trump administration coming to an end, REI Co-op submitted a strongly worded letter endorsing Alternative #1 (no action) on the proposed changes.

Dec 17, 2019

REI Co-op welcomes new vice president of e-commerce, gear, and apparel

REI Co-op has hired Michelle Cutter as its new vice president of e-commerce, gear, and apparel. Cutter is the first to serve in the co-op’s newly created role and will work across departments to grow revenue, solve customer problems, and support the REI brand.

Dec 12, 2019

REI Co-op to open new store in Gainesville, Florida in spring 2020

REI Co-op is opening a new store in Gainesville, Florida in spring 2020, bringing Floridians a wide assortment of quality gear, experiences and expertise for the region’s most popular outdoor activities. The new 23,000-square-foot store will be located at the Butler Town Center at 3650 Southwest…

Nov 26, 2019

REI Co-op promotes two new executives to senior leadership team

REI Co-op announced today the promotion of two team members to new leadership positions: Chris Putur to executive vice president of technology and operations and Kate Wendt to vice president of strategy.

Nov 25, 2019

REI Co-op to open new store in Pigeon Forge, Tennessee in spring 2020

REI Co-op will open a new store in Pigeon Forge, Tennessee in spring 2020, bringing quality outdoor gear, rentals, expertise and experiences to the region. Designed to be a gateway to outdoor adventures in Great Smoky Mountains National Park, the new 21,500 square-foot store will offer numerous…

Nov 21, 2019

REI Co-op to open new store in Billings, Montana in spring 2020

REI Co-op will open a new store in Billings, Montana in spring 2020, bringing a wide assortment of quality outdoor gear, experiences and expertise to the Yellowstone Valley and the communities of eastern Montana and northern Wyoming. Known as “Montana’s Trailhead,” Billings offers year-round…

Nov 20, 2019

REI Co-op to open four new stores on November 15

For the first time in its 81-year history, REI Co-op will open four new stores in a single day on November 15, bringing quality outdoor gear, experiences and expertise to Farmington, Utah; Huntsville, Alabama; Oklahoma City and Williston, Vermont. By the end of the year, REI will have opened a…

Nov 14, 2019

Group of employees celebrate a store opening.

REI Co-op expands efforts to understand the link between time spent in nature and human wellbeing with a new study

Harvard T.H. Chan School of Public Health invites co-op members in four cities to participate in inaugural study

Oct 30, 2019

As REI Co-op prepares to #OptOutside for fifth year, CEO says it’s not enough

For the fifth time this Black Friday, REI Co-op will close all its stores, process no online payments and pay all 13,000 employees to #OptOutside with friends and family. But this year, under the leadership of a new CEO and facing a global environmental crisis, the co-op is going a step further…

Oct 23, 2019

Group of people cleaning up trash in the forest.