REI Co-op publishes 2019 full-year financial results

Outdoor retailer saw a record $3.12 billion in sales in 2019

Apr 27, 2020

SEATTLE – Today, Seattle-based REI Co-op reported a record $3.12 billion in 2019 sales and more than 8% growth in both its digital and in-store offerings. In addition, brick and mortar continues to play a significant role in REI’s growth. In 2019, REI saw 3.5% comparable growth in store traffic and added eight new stores.

Each year, REI returns about 70% of its profits back to the outdoor community, supporting employee retirement, helping fund trail work, returning dividends to members and supporting nonprofits that help get people outside.

In 2019, this allowed REI to:

  • Invest $8.1 million into 467 nonprofits, stewarding more than 6,000 outdoor places and more than 9,000 miles of trails.
  • Give $78.5 million to employees through profit-sharing and retirement.
  • Return $210.8 million to members through dividends and credit card rewards.

Full audited financials for 2019 are available here.

About the REI Co-op

REI is a specialty outdoor retailer, headquartered near Seattle. The nation’s largest consumer co-op, REI is a growing community of 24 million members who expect and love the best quality gear, inspiring expert classes and trips, and outstanding customer service. If you can’t visit one of our many stores, you can shop at, REI Outlet or the REI shopping app. Everyone is welcome to shop REI, but members who join the co-op enjoy a range of benefits. More than a retailer, REI is a purpose-driven and values-led company dedicated to enabling life outside for all.