Happy New Year from President & CEO Jerry Stritzke


15 votes

Over the holidays, I visited my family home in Colorado. The snowpack was great and I was able to spend some quality time on the mountain. Wherever you are, I want to wish you a wonderful end to 2015. Thank you for being a part of the co-op community.

Mary and Lloyd Anderson built REI around the belief that life is better when you spend it outside. And this year we have had some fun celebrating what that means for us all, more than 75 years later. I hope you enjoyed discovering, sharing and stewarding the places you love as much as we have.

2016 brings the 100th birthday of the National Parks. It’s a big moment for all of us who care about the outdoors, and at the co-op, we’ve got exciting plans to help you celebrate this special centennial.

But for now, a huge thank you to all employees, nonprofit partners and especially REI members for making life outside all it was in 2015. I am amazed and moved by all you do.

See you outside,


President and CEO

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