Company News

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REI Welcomes Ben Steele as Chief Creative Officer

Leading national outdoor gear and apparel retailer REI has hired Ben Steele as the company’s first chief creative officer. Steele most recently served as executive creative director at Hornall Anderson in Seattle, a globally recognized brand experience design agency with additional offices in…

Nov 11, 2014

Many Americans Opt to Climb Mountains over Corporate Ladders in 2015

As the holiday season approaches, REI is gearing up to meet growing demand fueled by outdoor enthusiasts’ wish lists and New Year’s resolutions. The co-op today announced the results of a survey offering new insights about consumer motivations, preferences, and shopping plans.

Nov 6, 2014

REI Mobile Apps Deliver Inspiration and Expertise for On-The-Go Lifestyles

For many outdoor enthusiasts, tapping into REI’s friendly expertise at a nearby store or through a mobile device is a trusted step when you’re planning your next great adventure.

Oct 13, 2014

REI Expands in Los Angeles Next Year with New Store at the Village at Westfield Topanga

In the fall of 2015, adventurers in the San Fernando Valley can gear up for their outdoor outings at a new REI store. The nearly 30,000 square foot, two-story REI will be located at the Village at Westfield Topanga.

Sep 25, 2014

REI Promotes Leaders Annie Zipfel and Julie Averill, Welcomes Mark Stoddard

At REI’s annual leadership conference, a gathering of leaders representing 135 stores and all headquarters divisions, company president and CEO Jerry Stritzke announced that Annie Zipfel has been promoted to senior vice president of Marketing. This follows the recent promotion of Julie Averill to…

Sep 23, 2014

REI Promotes Company Officers Eric Artz and Susan Viscon

Leading national outdoor gear and apparel retailer REI promoted Eric Artz, chief financial officer (CFO), to the additional role of chief operating officer (COO), and Susan Viscon, vice president of Merchandising, to senior vice president of Merchandising. Artz and Viscon are part of the company’s…

Aug 21, 2014

REI Welcomes Alex Thompson as Vice President of Communications and Public Affairs

Leading national outdoor gear and apparel retailer REI welcomes Alex Thompson as the company’s new vice president of Communications and Public Affairs. Thompson most recently served as executive vice president of Corporate and Public Affairs in the New York office of Edelman, a highly respected…

Aug 4, 2014

REI Expands in the Peach and Garden States in the Spring of 2015

REI will set up camp in two new locations next spring. The national outdoor retailer will open in Princeton, New Jersey and extend its presence in Atlanta with a store in Alpharetta, Georgia.

Jul 1, 2014

Get Ready, Get Set …Let’s Camp

Camping season is here, and according to REI merchants, the importance of staying connected while camping is a top trend this year. Additionally, the co-op sees increased interest in campers wanting to build a home-away-from-home by bringing additional comforts with them to help customize their…

Jun 5, 2014

REI to Set up Camp in Dallas at Half Price Books’ New Retail Space

Half Price Books, the nation’s largest family-owned new and used bookstore chain, announces REI as the first retailer to lease space at its new shopping center development. The center will be located at 5929 East Northwest Highway.

May 1, 2014