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REI Promotes Craig Rowley to Vice President of Marketing, Welcomes Jed Paulson as Vice President of Digital Retail

Rowley oversees REI's Marketing teams and Paulson joins the co-op to lead digital strategies

Dec 9, 2015

REI’s #OptOutside Movement Close to 1 Million Mark as Black Friday Approaches

Co-op thanks supporters and groups rallying to help people get outside across the country; several state parks waive entry fees on November 27

Nov 23, 2015

REI Closing its Doors on Black Friday – Invites Nation to OptOutside

$2.2 billion specialty outdoor retailer will pay 12,000 employees to not work on November 27

Oct 27, 2015

R E I Seattle flagship store with black friday optoutside message.

REI to Bring Outdoor Expertise to Fort Worth, Texas, in 2016 and Relocate its Rockville, Md., Store in 2017

National co-op serves adventurers through REI Fort Worth at Waterside and REI Rockville at Pike & Rose

Oct 14, 2015

Go Deeper into the National Parks with Eight New REI Adventures Signature Camp Vacations

Deeply immersive experiences explore Arches, Bryce Canyon, Canyonlands, Capitol Reef, Grand Canyon, Great Smoky Mountains, Rocky Mountain, Yosemite and Zion national parks

Oct 14, 2015

Camp table set for a signature dining experience.

REI Promotes 25-Year Veteran Rachel Ligtenberg to Vice President of Retail

In her new role, Ligtenberg adds Retail Operations to her current responsibilities of leading Store Design, Visual Merchandising and the co-op’s flagship strategy.

Sep 23, 2015

REI Brings Outdoor Gear and Adventures to Bellevue, Wash. in the Fall of 2016

Co-op to relocate Redmond store to better serve members and outdoor community

Sep 8, 2015

Outdoor Community Votes for Trails; Invests $500,000 in 37 Hours and 25 Minutes

Co-op celebrates rapid response with additional $100,000 investment

Sep 3, 2015

REI Engages Millions of Members to Connect with Trails in their Communities

Co-op launches Every Trail Connects, REI’s first interactive stewardship program

Aug 12, 2015

REI Promotes Julie Averill to Co-op’s First Chief Information Officer

REI announces Julie Averill’s promotion to chief information officer (CIO) to continue leading the company's technology organization.

Aug 12, 2015