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CEOs Sign OIWC Pledge to Advance Women’s Leadership in the Outdoor Industry

REI CEO Jerry Stritzke Urges Action, Commits Funds to Help Spur Innovation and Opportunity for Women

Jan 23, 2015

REI and the American Council on Exercise Team Up to Help Consumers Get Fit and Reach Outdoor Goals

Collaboration Delivers New Classes and Online Content to Expand REI Outdoor School Fitness Offerings

Jan 20, 2015

Four backpackers looking out at distance mesas.

REI Welcomes Ben Steele as Chief Creative Officer

Leading national outdoor gear and apparel retailer REI has hired Ben Steele as the company’s first chief creative officer. Steele most recently served as executive creative director at Hornall Anderson in Seattle, a globally recognized brand experience design agency with additional offices in…

Nov 11, 2014

Many Americans Opt to Climb Mountains over Corporate Ladders in 2015

As the holiday season approaches, REI is gearing up to meet growing demand fueled by outdoor enthusiasts’ wish lists and New Year’s resolutions. The co-op today announced the results of a survey offering new insights about consumer motivations, preferences, and shopping plans.

Nov 6, 2014

REI Mobile Apps Deliver Inspiration and Expertise for On-The-Go Lifestyles

For many outdoor enthusiasts, tapping into REI’s friendly expertise at a nearby store or through a mobile device is a trusted step when you’re planning your next great adventure.

Oct 13, 2014

Novara Introduces 2015 Urban, Touring and Mountain Bike Lines

Celebrating more than 30 years of bicycle design, Novara introduces its spring 2015 collection

Oct 9, 2014

Group of three cyclist working hard riding road bikes.

REI Expands in Los Angeles Next Year with New Store at the Village at Westfield Topanga

In the fall of 2015, adventurers in the San Fernando Valley can gear up for their outdoor outings at a new REI store. The nearly 30,000 square foot, two-story REI will be located at the Village at Westfield Topanga.

Sep 25, 2014

REI Promotes Leaders Annie Zipfel and Julie Averill, Welcomes Mark Stoddard

At REI’s annual leadership conference, a gathering of leaders representing 135 stores and all headquarters divisions, company president and CEO Jerry Stritzke announced that Annie Zipfel has been promoted to senior vice president of Marketing. This follows the recent promotion of Julie Averill to…

Sep 23, 2014

REI to be Exclusive U.S. Retailer for GHOST Brand Bicycles

New partnership brings high-performance German bike brand to the United States

Sep 23, 2014

REI Promotes Company Officers Eric Artz and Susan Viscon

Leading national outdoor gear and apparel retailer REI promoted Eric Artz, chief financial officer (CFO), to the additional role of chief operating officer (COO), and Susan Viscon, vice president of Merchandising, to senior vice president of Merchandising. Artz and Viscon are part of the company’s…

Aug 21, 2014