R E I Path Ahead Ventures Investments
Advancing the diversity of the outdoor industry
We dedicated a $30M fund to make investments of $100K and up in early-stage companies.
Our approach
Bridge access
We seek to bridge access to capital for founders of color in the outdoor space.
Founders first
We strive to put your needs first and create net positive results for every founder.
Partnership role
As experienced operators, we work closely with you to achieve your business goals.
Mindful leadership
We seek to avoid power imbalances and lead with transparency and integrity.
Our portfolio
alder is a size-inclusive, sustainable outdoor apparel brand, focused on welcoming women into the outdoors.
Visit alder link opens in new tabCo-founders
Naomi Blackman
Mikayla Wujec
allmansright is an outdoor ultralight gear brand.
Visit allmansright link opens in new tabCo-founders
Livio Melo
Jennifer Jacobsson-Melo
Outdoor Element is an outdoor adventure gear brand.
Visit Outdoor Element link opens in new tabFounder
Michael Mojica
Core investment criteria
Management team with at least one full-time founder of color – Black, Latina/o/x, Indigenous, Asian American, Pacific Islander
Building in the outdoor and activity, fitness or wellness market
- Apparel, Footwear, Gear
- Experience and Services
- Consumer Technology
- Consumer Packaged Goods
Post-market or generating revenue
Ability for Path Ahead Ventures and REI to provide strong added value and strategic alignment with the co-op
Company is incorporated in the United States or Canada
Pitch your company
Founders, if you align with our core investment criteria and are considering raising capital or currently seeking an investment, send us your pitch. Please expect to wait at least two weeks for a reply—we evaluate submissions carefully.
link opens in new tab Complete the formFrequently asked questions
Want to get in touch? pathaheadventures@rei.com