Outdoor Experiences

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REI announces domestic experiences growth strategy, launches ambition to help 3 million people annually get outdoors

Today REI Co-op announced plans for the future of its experiences business. The co-op aims to help 3 million people get outdoors each year through its experiences programs, which will focus exclusively on U.S. domestic adventures.

Mar 24, 2021

REI adventure travel broadens US trip offerings in response to demand for active vacations

In recent months, REI adventure travel has engaged with hundreds of co-op members who wish to plan safe and responsible active vacations. To meet this demand, the co-op added 17 new itineraries in the United States and more departure dates for its most popular adventures. Whatever someone’s…

Feb 11, 2021

REI Adventure Travel Lowers Minimum Guest Number on its Private Departures

Leveraging 30 years of adventure travel leadership, REI Co-op enhanced its private departures offering for its global trip assortment to make it easier to participate in exclusive fully guided vacations.

Nov 12, 2020

REI Co-op to open new store in Pigeon Forge, Tennessee in spring 2020

REI Co-op will open a new store in Pigeon Forge, Tennessee in spring 2020, bringing quality outdoor gear, rentals, expertise and experiences to the region. Designed to be a gateway to outdoor adventures in Great Smoky Mountains National Park, the new 21,500 square-foot store will offer numerous…

Nov 21, 2019

REI Co-op to open new store in North Conway, New Hampshire on Sept. 27, invest $20,000 in local outdoor community

REI Co-op is opening its first New Hampshire store in North Conway on September 27. As a gateway to outdoor adventures in the White Mountains, REI North Conway will feature a new retail experience that combines top-quality outdoor gear, guided outdoor experiences and a wide variety of equipment for…

Sep 17, 2019

REI expands partnership with NOLS to create two-day Wilderness Safety Training courses perfect for weekend warriors

REI Co-op and National Outdoor Leadership School (NOLS) are launching a first-of-its-kind wilderness preparedness course offering Wilderness Safety Training to the general public. These programs allow students to benefit from NOLS field curriculum on a weekend timeframe, closer to home – ideal for…

Aug 15, 2019

Family camping with a tent in front of a lake.

REI Co-op and AutoCamp partnership brings guided day experiences to Yosemite National Park

REI Co-op and AutoCamp are bringing new immersive experiences to Yosemite National Park. REI has launched six fully guided day tours for visitors to fully experience the wonder of one of the nation’s most epic natural places.

Jul 9, 2019

REI launches Under 35 adventure travel trips packed with share-worthy moments

Adventure travel leader REI is launching its first Under 35 trip collection. Each immersive experience is packed with hiking, biking, paddling and other physical activity with plenty of opportunities to get up close and personal with local people, places and cultures. Designed by and specifically…

May 2, 2019

Woman in helmet with cave waterfall in the background.

REI ramps up cycling adventure travel assortment by doubling number of itineraries; adds options for eBike and bring your own bike to appeal to cyclists’ broad interests and abilities

Adventure travel leader REI is doubling the number of cycling adventures to more than 40 itineraries to satisfy the growing interest of people who want to explore the world by two wheels. Because riding with confidence among a group is an important quality of an amazing experience, eBikes are now…

Apr 16, 2019

REI Co-op expands its paddling business to offer more ways for people to try gear, connect with one another and get onto the water

SEATTLE – This year, REI Co-op will offer customers more ways to enjoy their favorite watersports by adding Hobie products to its line of specialty water brands, adding boathouse activity centers and paddling experiences across the country, and increasing its demo and rental options.

Apr 15, 2019