Hi there, community! We wanted to give you all a head's up on an upcoming opportunity in the Austin area: REI is coming to Austin in the middle of October for a photo shoot for our Winter 2022 Campaign and is looking for some help! The shoot is coming up quickly so please read through the details below and let us know if you are interested as soon as possible.


We are looking for REI Co-op members and friends to participate in the following roles:



We are looking for people that love to get outside and run. For fun, for the social aspect, for the fitness, setting a goal… whatever running means to you!


All ages, genders, experience levels wanted! Current runners getting out at whatever your pace 2-3+ times per week. 


Active Cross Trainers:

This is for a fitness / cross training focus

Seeking talent of all body shapes and sizes, races and gender identities. We will be doing an actual cross training work out and you will need to be able to do the following:

  • Run stairs
  • Perform repeated step ups or stair jumps
  • Lunges, squats 
  • Prolonged plank ( at least one minute)
  • Tricep dips 
  • Jump rope 
  • Other fitness exercises that incorporate objects such as benches or rocks, exercise bands etc



Seeking families - multi-generational, LGBTQ+, and chosen for photo stories on how you like to get outside and play together. Some preference for BIPOC and LGBTQ+ families! 

  • Urban park fun -no experience necessary just families who like to head to their local parks and have fun!
  • Hiking -  no experience necessary. Children ages 7-14 preferred
  • Biking – intermediate experience and above.  Must feel comfortable riding a bike. Children ages 7-14 preferred.



Between Oct 23-28 Exact dates TBD

Most participants will be casted for a  ½ day ( 5 hours).


This is a paid project.


REI believes representation matters.

We want to show the outdoors as a welcoming and inviting place for everyone, and are committed to showing diversity in our marketing assets. We are committed to providing a welcoming and inclusive experience, in our language and in our process.  We encourage people of all races, genders, sizes, physical disabilities and ethnicities to apply. If you do not feel you fit the roles above, we are frequently casting for other REI projects. Please reach out for more information and feedback. We would love to hear from you!

Please comment on the thread below that you are interested and we will reach out to you with more details via direct message. Thanks!

At REI, we believe time outside is fundamental to a life well lived.

I would love to participate in a venture such as this, but Austin is a bit far to travel.  Although, Austin in Winter probably beats the Mid-Atlantic.  Keep us updated on any future opportunities like this!

Superusers do not speak on behalf of REI and may have received
one or more gifts or other benefits from the co-op.

@Steph_Keen_ @HDheming @Bushcraft_Vega @SymmHouse @shiva @nithy @scottmc @cmfletcher @Pxlchk1 @Orb2009 

We wanted to call this post out to see if you, or anyone you know might be interested!


At REI, we believe time outside is fundamental to a life well lived.

@ductapephantom @notjustsomeGuy @AdventureWithBG @guevaracar @BatmanTheElf 

Wanted to check in and see if you, or someone you know, might be interested in this opportunity!

At REI, we believe time outside is fundamental to a life well lived.

I live near Austin, but will be traveling on the east coast that week. Thanks for checking! Sounds like fun.

Hey @REI-JohnJ

Id be interested in learning more about this! 


Hey @REI-JohnJ!

This sounds awesome. I'd love to learn more 😊