Showing results for 
Show  only  | Search instead for 
Did you mean: 
Welcome REI Co-op Members!
We're glad you're here. If you can't access the Co-op Members section of the community,
click here for instructions on how to join the section that's just for you.

Suggested YouTube advertising

It occured to me the other day while following my favorite backpacking YouTubers, that it might be really neat to have a company like REI sponsor one or more enthusiastic backpackers to use, test, and review  their/ other companies new gear in the field. Great, effective advertising that is entertaining and valuable.

Your thoughts?

1 Reply

Good idea but it depends on what you mean by "sponsor."

I'm always skeptical about reviewers on YouTube, Amazon et al because so many of them get stuff free from their sponsor in exchange for, ahem, "unbiased" reviews. 


Superusers do not speak on behalf of REI and may have received
one or more gifts or other benefits from the co-op.