{"id":4330,"date":"2015-05-04T15:39:40","date_gmt":"2015-05-04T22:39:40","guid":{"rendered":"http:\/\/www.rei.com\/blog\/?p=4330"},"modified":"2025-11-21T14:25:49","modified_gmt":"2025-11-21T22:25:49","slug":"leading-and-learning-product-sustainability-with-the-rei-co-op-brand","status":"publish","type":"post","link":"https:\/\/www.rei.com\/blog\/social\/leading-and-learning-product-sustainability-with-the-rei-co-op-brand","title":{"rendered":"Leading and Learning Product Sustainability with the REI Co-Op Brand"},"content":{"rendered":"

Can outdoor apparel be sustainable, affordable, and high-performance\u2014all at once?<\/p>\n

At REI, the answer is \u201cyes.\u201d With the launch of the new private-label REI Co-op brand, we created a product line that maximizes the use of materials certified to keep toxic chemicals out of the supply chain. Thanks to the inspired dedication of the REI Private Brands design team, the Co-Op vest and jacket were created in a fraction of the usual time for new product design\u2014and have become top sellers as well, proving that stewardship and business success go together like skiing and hot cocoa.<\/p>\n

Find out more about how we act on our love for the outdoors at www.rei.com\/stewardship<\/a>.<\/p>\n<\/span>","protected":false},"excerpt":{"rendered":"

Can outdoor apparel be sustainable, affordable, and high-performance\u2014all at once? At REI, the answer is \u201cyes.\u201d With the launch of the new private-label REI Co-op brand, we created a product line that maximizes the use of materials certified to keep toxic chemicals out of the supply chain. Thanks to the inspired dedication of the REI […]<\/p>\n","protected":false},"author":5,"featured_media":4347,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[242],"tags":[372,318,320,480],"internal-tag":[],"class_list":["post-4330","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-social","tag-2014-stewardship-report","tag-rei-staff","tag-social","tag-stewardship","post_format-post-format-video"],"parsely":{"version":"1.1.0","canonical_url":"https:\/\/rei.com\/blog\/social\/leading-and-learning-product-sustainability-with-the-rei-co-op-brand","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Leading and Learning Product Sustainability with the REI Co-Op Brand","url":"http:\/\/www.rei.com\/blog\/social\/leading-and-learning-product-sustainability-with-the-rei-co-op-brand","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/www.rei.com\/blog\/social\/leading-and-learning-product-sustainability-with-the-rei-co-op-brand"},"thumbnailUrl":"https:\/\/www.rei.com\/blog\/wp-content\/uploads\/sites\/4\/2015\/05\/Product-1500x960.jpg?resize=150%2C150","image":{"@type":"ImageObject","url":"https:\/\/www.rei.com\/blog\/wp-content\/uploads\/sites\/4\/2015\/05\/Product-1500x960.jpg?fit=1500%2C960"},"articleSection":"Social","author":[{"@type":"Person","name":"Angela Crampton"}],"creator":["Angela Crampton"],"publisher":{"@type":"Organization","name":"Uncommon Path \u2013 An REI Co-op Publication","logo":""},"keywords":["2014 stewardship report","rei staff","social","stewardship"],"dateCreated":"2015-05-04T22:39:40Z","datePublished":"2015-05-04T22:39:40Z","dateModified":"2025-11-21T22:25:49Z"},"rendered":"