{"id":10382,"date":"2016-12-02T07:00:51","date_gmt":"2016-12-02T15:00:51","guid":{"rendered":"http:\/\/www.rei.com\/blog\/?p=10382"},"modified":"2016-12-01T19:24:16","modified_gmt":"2016-12-02T03:24:16","slug":"outdoor-news-reading","status":"publish","type":"post","link":"https:\/\/www.rei.com\/blog\/news\/outdoor-news-reading","title":{"rendered":"Outdoor News: What We’re Reading"},"content":{"rendered":"

We care about the outdoors, the great wild places that we go to for solace, adventure and meaning. Whether silly or serious, policy or personal, we\u2019re gathering the top news across the outdoor media landscape to keep you up to date. <\/em><\/p>\n

This is what we\u2019ve been reading the week of November 28th<\/sup> through December 2nd<\/sup>.<\/em><\/p>\n

1. <\/strong>Patagonia’s Black Friday sales hit $10 million\u2014and will donate it all<\/strong><\/a><\/p>\n

Coming in five times over its projection, Patagonia is giving 100% of Black Friday sales to 800 environmental organizations globally.<\/p>\n

2. <\/strong>Billy Goat\u2019s Never-Ending Thru-Hike<\/strong><\/a><\/p>\n

What drives a person to spend nearly half their life on the trail? Gorge \u201cBilly Goat\u201d Woodward has spent 150 days per year on trail for nearly three decades.<\/p>\n

3. <\/strong>Potato, Po-tah-to: How To Pronounce Tricky Gear Brand Names<\/strong><\/a><\/p>\n

Gear Junkie picked the weirdest brand names in the outdoor world. Check out the video for some laughs\u2014you might even learn something.<\/p>\n

4. <\/strong>Policy Blog: Senate Votes to Count Outdoor Recreation Economy as Part of U.S. GDP<\/strong><\/a><\/p>\n

Victory! Congress unanimously passed legislation to count the outdoor recreation economy as part of the Gross Domestic Product (GDP) for the very first time\u2014a major win for the industry.<\/p>\n

5. <\/strong>In the Air: The Great Outdoors<\/strong><\/a><\/p>\n

You didn\u2019t think the outdoors was fashionable? Think again. Outdoor fashion is influencing the actual fashion industry. Watch the clip.<\/p>\n<\/span>","protected":false},"excerpt":{"rendered":"

We care about the outdoors, the great wild places that we go to for solace, adventure and meaning. Whether silly or serious, policy or personal, we\u2019re gathering the top news across the outdoor media landscape to keep you up to date. This is what we\u2019ve been reading the week of November 28th through December 2nd. […]<\/p>\n","protected":false},"author":5,"featured_media":10385,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[685],"tags":[697,698],"internal-tag":[],"class_list":["post-10382","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-outdoor-news","tag-what-were-reading"],"parsely":{"version":"1.1.0","canonical_url":"https:\/\/rei.com\/blog\/news\/outdoor-news-reading","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Outdoor News: What We’re Reading","url":"http:\/\/www.rei.com\/blog\/news\/outdoor-news-reading","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/www.rei.com\/blog\/news\/outdoor-news-reading"},"thumbnailUrl":"https:\/\/www.rei.com\/blog\/wp-content\/uploads\/sites\/4\/2016\/12\/C01-1200.jpg?resize=150%2C150","image":{"@type":"ImageObject","url":"https:\/\/www.rei.com\/blog\/wp-content\/uploads\/sites\/4\/2016\/12\/C01-1200.jpg?fit=1500%2C1000"},"articleSection":"News","author":[{"@type":"Person","name":"Angela Crampton"}],"creator":["Angela Crampton"],"publisher":{"@type":"Organization","name":"Uncommon Path \u2013 An REI Co-op Publication","logo":""},"keywords":["outdoor news","what we're reading"],"dateCreated":"2016-12-02T15:00:51Z","datePublished":"2016-12-02T15:00:51Z","dateModified":"2016-12-02T15:00:51Z"},"rendered":"