From the gear and apparel we manufacture and sell to the services we offer through educational and adventure travel programming, REI’s business relies on the availability and preservation of shared outdoor spaces. We are acutely aware that our business impacts the environment, which is why REI’s commitment to sustainability is embedded in our operations across the company.
We take a comprehensive view of our environmental impact using a framework that reflects the work of the Outdoor Industry Association’s Eco Working Group. From this complete view, REI has chosen at present to establish key performance metrics for greenhouse gas emissions (GHG), energy use and waste-to-landfill. We also report key metrics on our paper use.
In 2011, measurement and reporting tools were implemented to enable us to forecast, budget and review our progress in these areas. These metrics tie directly into strategic and financial planning for key REI divisions, and results are assessed quarterly by company leadership.
In this section of our report, we provide an update on our efforts in product stewardship for REI-brand gear and apparel, and our involvement in industry coalitions with the Outdoor Industry Association and Sustainable Apparel Coalition.
We welcome your thoughts on our 2011 stewardship report via email at email@example.com. Your feedback supports our ongoing goal of providing relevant information that is important to our members, customers, partners, employees and others.