Information Collection Options

REI partners with Coremetrics, a service provider, to help us gather and analyze information about your browsing or purchase behavior on our website. The role of Coremetrics is to help us conduct our business and deliver the most relevant products and services to our customers.

By enabling cookies on your Web browser, the Coremetrics default is automatically set to "Opt-In" (as described below). However, REI understands that not all of our visitors want to have their shopping and browsing information collected by Coremetrics. Below, you have an opportunity to view your current level of information collection and change it if you'd like. If you choose "Total Opt-Out," we will place an "opt-out cookie" on your computer. If the cookie is removed or deleted or if you visit one of our websites from a different computer, you will need to return to this form to re-select your preferences.

View your current level of information collection.

If you would like to change your information collection preferences, please select from the options below, then press "submit."

Anonymous Visitor: Coremetrics may gather information about my visit to your website provided they do not capture my personal information.

Total Opt-Out. Coremetrics may not capture data regarding my shopping actions or any personal information.

Cancel Opt-Out. Coremetrics may collect my browsing and shopping information, including my e-mail address and, if a member of REI, my membership number.