Before Nike became a global sports shoe and apparel superpower, founders Bill Bowerman and Phil Knight were just college track buddies experimenting with shoe sole inventions for better traction on their school’s track surface. Their innovative shoe solutions soon lead to the birth of the Nike brand in 1972.
Aptly named after the Greek goddess of victory, the Oregon-based company grew into a forerunning sports outfitter for both world-class athletes and the active everyman.
Their early “word-of-foot” advertising helped catapult their high-performance athletic shoes into infectious popularity. Nike’s running, cross-training and casual sports shoes have remained favorites for active men and women. Strategic cushioning and stabilizing technology are just some of the performance-enhancing features on which athletes know they can count.
Men’s and women’s outdoor fitness apparel are another Nike crowd-pleaser. Nike clothing designs blend classically streamlined athletic looks and compression support. And with features like quick-drying, moisture-wicking and sun-protective fabrics, Nike athletic pants, shorts, shirts, jackets and underwear are a fine match for any running, multisport or outdoor/indoor workout.
Nike also likes to help even the youngest athletes feel like their athletic star dreams are within reach. Nike kids’ athletic pants, shorts, jackets, shirts and shoes offer the same classic appeal and performance-enhancing features.
Nike further decks out their athletes for success with accessories like workout headbands and the Nike+ sport kit, which syncs with your iPod to track your workout progress.
At REI, you’ll find top-rated and top-selling sports shoes, clothing and accessories from Nike, plus plenty of sale and clearance bargains.
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